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BRAINDRIVEN MARKETING

Our Basis: Neuromarketing & Marketing psychology

NEUROMARKETING

We use several methods based on researches about the brain. Some examples:

  • How does the brain process information?

 

  • Which emotional systems are existing in our minds?

 

  • How does advertising impacts us subconsciously?
Neuromarketing

 MARKETING PSYCHOLOGY

Marketing Psychology has different elements which are useful in marketing:

  • Behavioral science & patterns = How do people behave in certain situations? How can we use this knowledge for marketing purposes?

 

  • Psychological effects = How can we raise important emotions like trust and Joy?

 

  • Nudging = Which effects can be used to influence people┬┤s decisions?
Psychology